Facebook hosted its first earnings conference call last month with Mark Zuckerberg highlighting the social network's vision and strategy in moving forward. Facebook was quick to admit that it was not doing so well in terms of advertising, prompting the team to work on new ways to generate more revenue from mobile ads. Today, the developers at Facebook are introducing a new mobile ad system for applications. Facebook's Vijaye Raji said that the new system aims to boost app downloads while helping developers grow their business with an ad unit that helps them reach and reengage their users.
Ubergizmo , Facebook introduces its new mobile ad system for apps
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technologypulse, Facebook introduces its new mobile ad system for apps
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