Wednesday, August 15, 2012

$100 apps, bibles and big-budget RPGs: The strange nature of Nigerian mobile app market

$100 apps, bibles and big-budget RPGs: The strange nature of Nigerian mobile app market

. With 100 million mobile subscribers, Nigeria stands among leading mobile markets in the world. Its mobile content sector is quite fascinating - this is a market where $100 apps can debut at the No.3 position on Apple's list of top iOS apps.
Bible and Quran apps are a major feature of the Nigerian mobile content market. The evergreen “Message Bible” was launched globally in December 2009 at almost the same time as “Angry Birds.” While the raging avians achieved greater global success, “Message Bible” was a smash in Nigeria, recently returning again to No.15 among the top grossing iPhone apps.

Boy Genius Report , $100 apps, bibles and big-budget RPGs: The strange nature of Nigerian mobile app market, $100 apps, bibles and big-budget RPGs: The strange nature of Nigerian mobile app market

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