Monday, June 11, 2012

NPR's Planet Money claims the fate of the U.S. auto industry rests on the success of... Lincoln?

NPR's Planet Money claims the fate of the U.S. auto industry rests on the success of... Lincoln?

To claim the fate of the U.S. auto industry rests on the success or failure of Lincoln is about as bold a statement as one can make, but that's how far NPR program Planet Money goes in its latest episode (scroll down to listen). The gist of host Alex Blumberg and contributor Sonari Glinton's argument is that a successful luxury brand brings in more profit per unit sold, creates domestic manufacturing jobs and generates innovative technology that eventually trickles down an automaker's entire lineup.

Autoblog, NPR's Planet Money claims the fate of the U.S. auto industry rests on the success of... Lincoln?

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