. Netflix's chief executive Reed Hastings has been meeting with some of the largest cable companies in the U.S. to discuss integrating the company's streaming product into cable services, Reuters reported on Tuesday. The site's source said that at least one cable provider may experiment and offer the streaming service before the end of the year. If a partnership were to come from these talks, cable operators could offer Netflix as an additional on-demand option that would be added onto a subscriber's monthly cable bill.
Boy Genius Report
See also:
hitech, Netflix in talks with cable companies to bundle streaming service
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