How a century of telephone expertise doomed Ericsson

. The mobile phone industry is used to vendors flaming out, sometimes just a couple of years after companies peak. Yet few handset companies have self-destructed as spectacularly as Ericsson - particularly considering its pedigree in telephony.
During the summer of 1997, Ericsson spent a few months as the No.1 mobile phone brand in the world, buoyed by the early success of its brand new miniature phone called the 788. Ericsson's global market share briefly spiked to 27% around the same time Motorola's long decline finally cost the company its global leadership position.




Boy Genius Report , How a century of telephone expertise doomed Ericsson, How a century of telephone expertise doomed Ericsson